Avoid attracting customers with prices that are too low You don't have to compare yourself to the big supermarkets, not on the price you have to compete with, but on the quality (, you pay for!). Increasing sales does not mean increasing profits. Avoid saying things that many have already said before you “we love our job and we make the customer feel like part of the family” “When we select our meats we only look for excellence” “passion and experience for X years” These are all phrases that probably reflect your butchery, but that are of very little interest to those who are on Facebook or another social network.
And, most importantly, they don't help impress japan email list upon his memory the reason why you are special. In fact, phrases that have already been heard are not associated with anyone in particular and, for this reason, are simply a waste of time and money (yes, because advertising has a cost!). The greatest value in marketing for a butcher shop is the customers already acquired customer in a butcher's shop One of the biggest mistakes a business can make is to look longingly only at the best strategy to acquire new customers , forgetting and neglecting those already acquired. How many times have you noticed that, in order to attract people into a store, owners create discounts only for new customers? One gets the impression that it is enough to sell a product once , perhaps just thanks to the strong discount, and that person will automatically become our customer for life.
The serious problem is not considering the possibility that a customer, feeling neglected, decides to move and find a new butcher they trust. The most classic solution is the loyalty card: each purchase a customer makes at your butcher's shop corresponds to a stamp (or more than one, based on the amount spent). Once the card expires, the customer will be entitled to a discount. This is a very simple solution but it could also be impractical. The customer, in fact, could forget it at home or even lose it. A simple alternative is offered to us by WhatsApp itself When you are at the checkout, before saying goodbye to the customer (maybe the long-time one), thank them for their purchase and send them a coupon through a quick reply on WhatsApp Business.
which, as everyone agrees
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