It builds to show how the company genuinely cares about customers and

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sumona
Posts: 110
Joined: Thu Dec 26, 2024 6:29 am

It builds to show how the company genuinely cares about customers and

Post by sumona »

Created its products to get rid of a problem its customers were having. The story that you tell should be told both through words and images. Images are an extremely important part of this process. You probably knew that some people are visual learners, but did you know that they encompass 65% of the total population? If you aren’t working to engage that segment of the population, your efforts will not be as successful as those that have that visual aspect.


The Elements of a Story We know that the story is a sequential set of events clinics email list and that it has to be relatable and evoke an emotional response. So, how do you create that story? What are the building blocks? The first is to make it clear why the business exists and how it is different from the competition. Why was it started? Did it come with a mission statement? During this portion of the story, you can show some of the struggles endured by your company and what it had to do to overcome its struggles.


One common way to do this is to talk about the refinements done to the product over time so that it was better than the competition. The protagonists are the next aspect of the story. Every story has people that the audience roots for. Who within your company has been important to it? Which of them have influenced the company’s direction or products? You need heroes in the story.
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