Automated Sales Platform: that helps in aligning your sales and marketing efforts. The platforms allow your teams to track your leads and clients which makes it easier to organise and manage your sales data. The HubSpot sales platform comes complete with a Deal Dashboard which helps teams visualise the entire sales pipeline for every lead and customer, helping you keep track of how communication and deals are progressing. This helps your real estate agents or representatives prioritize leads and helps them guide leads through the buying cycle. As you are able to customize your Deal Dashboard you can break down your deals into a variety of stages including (but not limited to): property viewed, inquiries, contract sent and closed. This close attention to detail and organisation ensures your sales team doesn’t let anything slip between the cracks.
Customer Database Management: As stated previously, HubSpot CRM makes it easy for your marketing and sales teams to collect, organise and manage lead and client information including their personal information as well as their interaction with your online platforms. By having a customer and lead database in a single location, your teams have easy access to information when they need it. For example, if a sales representative or agent is speaking with a lead, they can quickly view the database to learn more about previous interactions with the lead and tailor their messaging accordingly.
Personalized and Automated Communication: As a real estate development agent or business owner, you receive email after email from interested investors, buyers or current customers. Sometimes it becomes almost impossible to reply to every email timeously and this can become an issue in the digital age as clients and leads expect instant communication. HubSpot has you covered! Through the platform you are able to personalize and automate all your email communications. You are also able to segment your prospects and current customers so that they only receive content that is relevant to them. With email automation you are able to schedule your newsletters or email campaigns to be sent at certain times so that you do not have to perform these time consuming tasks manually. Another great feature is that you are able to set up automated responses to popular inquiries - ensuring your leads receive the communication they require as soon as possible.
Achieve Real Estate Development Marketing Success with Inbound Marketing and HubSpot
When it comes to real estate development marketing in the digital age, it is vital you take advantage of inbound marketing methodology and tools to drive your business forward and gain momentum in the real estate development space. With helpful CRM tools such as HubSpot, you are able to take your inbound marketing to the next level and reach your target audience with ease.
Introducing Nexa for all your Real Estate Development Marketing Needs
We’ve been providing Inbound Marketing and Sales Lead Generation services for a wide array of businesses for almost a decade, using HubSpot as the primary platform for these services. We work closely with businesses in the Real Estate Developers space and have vast experience in the industry itself.
As the region's leading and only HubSpot Diamond Agency Partner, we have been recognised as thought leaders and innovators within this field and use cutting edge sales and marketing technology to drive highly qualified sales leads for businesses of all sizes. If you are looking to create a strong marketing campaign and generate high quality leads, we can help.
Contact Nexa today and drive highly qualified sales leads for your business.