Tips for creating the best texts for SMS Marketing
With 65% of marketing professionals agreeing that SMS is a highly effective tool for any business, you have to give it a try. And to create the best SMS marketing texts, you need some general best practices.
1.- Get the user's permission
best texts for SMS Marketing permission
The basis of any effective communication between the brand and the customer is that the consumer himself knows and has agreed to interact with the brand. This is called Permission Marketing. And it is essential for any campaign to have the expected success. In fact, you will only be able to create the best texts for SMS Marketing when you have a list of contacts to send them to. Segmented and personalized .
And you shouldn't just apply this technique to SMS. All your communication channels, especially email, should take this factor into account. This way, you'll get better open and click rates, achieve a better return on investment, and not destroy your deliverability rate.
In this case, to encourage users to receive your SMS with offers, new product launches indonesia phone number details or other information that may be valuable, you should ask them on a specific landing or registration page to include their phone number.
2.-
best texts for SMS Marketing code
Short codes are 5 or 6 digit phone numbers that are specifically used for commercial use and mass mobile communications. And they are usually very appropriate to accompany the best texts for SMS Marketing, since they are easy to remember and the user will quickly identify them with your brand.
The best part is that these numbers are optimized for business use. They are individually approved by wireless service providers. And this means that you won't be in any danger of being spammed or blocked.
3.- Be intelligent, concise and obedient
best texts for SMS Marketing value offer
This is where you should start writing the best texts for SMS Marketing. Keep in mind that once users have shown interest in hearing from you through this channel, you cannot abuse the privilege. Therefore, you must make sure that the message is attractive, useful and brief.
Create a value offer that the user can't refuse. Or simply share information that you know they'll be interested in. In fact, if you do it right, your customer can have the same level of attention with your SMS as with a message they might receive from a friend.