Many companies in the retail sector use SMS and emails to communicate their offers to their customers. These two channels reduce communication costs while offering interesting opening rates (96% for SMS compared to 21% for emails). However, these two methods have limitations for all companies where competition reigns. Indeed, emails overload inboxes and are increasingly considered SPAM or are completely ignored by consumers. SMS are also limited to plain text that no longer corresponds to the wishes of customers. Today's consumers now react more positively to visual and interactive content.
In France, more than half of consumers (56%) acknowledge that they appreciate brands that innovate to improve the customer experience. The SMS Landing page is the perfect technology to innovate smoothly before the full deployment of RCS .
What is an SMS Landing Page?
An SMS Landing page is a web page designed exclusively for use on a mobile device. Your customer will first receive an SMS with an embedded link, by clicking on the link, they will discover your SMS Landing page. They can include images, text and call-to-action buttons, which makes them particularly interesting. Companies in this sector will be able to present their products in a completely innovative way in order to stand out from the competition.
How can retailers use landing pages?
With landing pages, businesses can stay ahead of the competition by reducing their marketing spend while increasing their sales performance. Indeed, promotions and marketing offers can be sent directly to panama whatsapp list consumers' pockets via their mobile device. SMS landing pages are more visually appealing and mobile-friendly, perfect for creating a better sales experience.
What are the different uses of SMS Landing pages in the retail sector?
Sending promotions and marketing actions in images
Link to secure payment portals
Updates on deliveries and confirmations on purchases
Sending digital invoices and receipts
Do SMS Landing Pages Work in Retail?
Retailers are often forward-thinking and innovative, so it's no surprise that early adopters of this technology are in this sector.
In fact, one of our clients in the restaurant industry even saw a 30% increase in conversions through the use of SMS Landing pages.
Interested, what are the next steps?
We have worked with many companies to promote their products and services through SMS Landing pages . We can therefore advise you on how to create the best enriched campaigns and prepare your RCS messages for tomorrow.
SMS Landing Pages Increased Sales by 30%
-
- Posts: 18
- Joined: Thu Jan 02, 2025 7:09 am