The secret to closing big sales

[jrineakter]

You might think this is counterproductive, but let us explain. Instead of having tunnel vision about the sale itself, your primary focus should be on building a relationship with the influencers and decision makers you’re interacting with when trying to close a big sale.

You want to show them that building a relationship with you will be positive, and that the relationship will be mutually beneficial (as all good relationships should be).

Let’s face it: you’re not there to sell them some miracle service that you think everyone wants no matter what; rather, your goal is to solve a problem that your potential customers have.

Buyers aren't interested in what your company does well, they're only interested in what your company can specifically provide to solve their problem.

The sales process
In the B2B world, closing a big sale means you reach out to a multitude of people. Typically, you reach out to one or two influencers and start the sales process through them.

Your goal is to build a relationship with list of telegram users in oman influencers to understand what problems they have and how your product or service can solve them. Before you reach out to their decision makers, they need to know that you have something worth that decision makers’ time.

As the price of a service increases, so does the time it takes to close the sale. Plus, you’ll most likely be reaching out to more people.

As mentioned above, you will be the one to initiate the deal with an influencer, but the decision-maker will be the one to sign the contracts and answer the final questions.

Building the initial relationship is key to getting decision makers to believe that you have a solution to their problem, and you will continually deliver as a partner in the process.

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Closing Settings
Once you've built a relationship with your prospects, influencers, and decision makers, you can begin closing the sale that started it all.

You need to be open to questions and make sure you continually ask, “Is there anything else I can tell you? What other questions do you have for me?” Make sure they know that you want them to be fully aware of how your business works, how the service works, and what benefits they are receiving from this collaboration.

Gone are the days of pushy salespeople who were only interested in increasing their commission and how much they could get out of you, regardless of what you knew about it. Buyers have evolved to be smarter, and they can see through the superficial sales pitch when it doesn’t bring them anything.

You need to be able to demonstrate that the buying process will be open and transparent, allowing them to, in a way, fully participate in the sale. They don't want to see hidden tricks between the lines of the contract, just open communication.

It may take longer than you initially expected before signing a contract, but the end result will be worth it. You're not just closing a sale, you're building that relationship that can blossom into future referrals and return business.

Potential clients are often bombarded with business opportunities, and they can be very picky about who they want to do business with. You should be proud of any opportunity you have to do business with a prospect who fits your ideal buyer persona. Each new sale will benefit your team not just in numbers, but in experience.

Contact us today to learn more about how to close great sales and how to build a relationship between seller and buyer in a way that is mutually beneficial and promotes future business.