Add Facebook Pixel to a website

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Once the code is created, it can be implemented on the website. Facebook offers several options for this. If the code is correctly integrated, activity can be monitored in Business Manager or via Facebook Analytics.

There are three ways to install the Facebook pixel on your website:

Connect to partner platform
Manual installation of the code
Send an email to the webmaster of the website administrator
Many integrations to various platforms such as WordPress, Jimdo, Shopify, etc. are pakistan phone number data available under partner platforms. Google Tag Manager is the best option for integration.

How this connection can be set up and what additional functions are available is described in a user-friendly manner on Facebook and is easy to implement.

Check Pixel Installation: Facebook Pixel Helper
The next step is to check whether the pixel code is working and collecting the correct information. For example, the Facebook Pixel Helper plugin reliably checks the functionality and provides initial indications of whether and how the pixel has been implemented. If the tool doesn't display any errors, it's advisable to verify conversion tracking with a test order.

Facebook Pixels ; meta pixel helper
© 2024 | Facebook (META) | Display: Meta Pixel Helper
To place a test order, you can then use the developer tools via the browser. You can perform a test run by clicking on "Test Events" in the right-hand menu. Enter the website URL under "Test Browser Events" and confirm with the "Open Website" button. You can then view the pixel events.

This easy-to-use tool is very helpful for checking whether performance is working at any time. The code setup can then be modified in the Business Manager as needed.