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11 Reasons to do a Digital Marketing consultancy
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A consultancy is always in your best interest and we are going to tell you why.

1. External perspective
The number one reason to hire a digital marketing consultant is that they give us an outside perspective.

You can have the most talented ...

Turning Facebook fans into customers is now a common B2C strategy for marketing agencies, partly because Facebook’s very structure allows for better targeting and boosts user engagement.
The social network’s digital marketers are aware of the growth of their platform but also recognize that they are ...

How to be more creative in content marketing



Today we are going to give you some tips on how to be more creative in content marketing. As you already know, creativity sets you apart from your competitors and helps you connect with potential customers.

With a good content strategy, you can ...

Trends in digital advertising management

Digital advertising is the growing choice among advertisers. The growth of e-commerce and the change in the behavior of major advertisers mark a new trend in investment in corporate communication.

The advertising and communications sector has changed ...

In the end, minimal conversions are relatively simple to achieve, but a high level of improving conversion of visits to leads is the real challenge.



When defining the target audience for your strategy to improve the conversion of visits into leads, think about Buyer Personas .

These are ...

What you just read is a client model that you can create yourself to have a clear vision of who you want to apply to your institution.

This customer model constitutes your objectives, goals, challenges, demographics, pain points, personal information, etc., which you must be clear about before ...

Here is an informative video about the new marketing challenges for the automotive sector:




Inbound Marketing Examples for Dealerships
Knowing that understanding your Buyer Personas and generating valuable content to connect with them are two of the aspects of Inbound Marketing that will help ...

On your blog, as in real life, there is time to have fun and time to be serious. It is not necessary to use humor in each and every one of your posts, you should use the humor strategy in conjunction with other content keys , since too much humor can also be boring.

The same should be true for your ...

Despite this success, the intelligence of machines is still questioned, as these tests only test conversations, i.e. language skills that are only one aspect of human intelligence. It has not been possible to prove that these machines have consciousness or judgment.



Therefore, it is said that ...

To start, there is a graph that will show you the popularity of the keyword and therefore give you an insight into people's interest in this topic over time.

To know how much the interest is, you must know that the range of the tool goes from zero to one hundred, and to know in which months the ...